Boonlapo, the leading importer and distributor of luxury lifestyle products, offering world-class audio systems, televisions, and speakers from top-tier brands such as Bang & Olufsen (B&O), led by Songpol Boonlapo, CEO of Boonlapo Co., Ltd., officially launches LOEWE. – a renowned German technology brand (and inventor of the world’s first television) in Thailand and also introduces its latest product.
Founded in 1923, Loewe has developed into global company with a long tradition and has played a decisive role in shaping the consumer electronics industry over the decades with milestones in design, technology and innovation. Now active in over 45 countries with its high-quality, elegant TV and audio products.
Recently, Loewe embarks on an exciting journey with world-class footballer Kylian Mbappé. For the first time in 100-year history, they are stepping up the game with an ambassador who epitomizes excellence, just like the brand. As Loewe’s brand ambassador, Kylian Mbappé symbolises the fusion of top athletic performance and cutting-edge technology.
To celebrate the official launch in Thailand, Loewe also introduces the new innovative product line We. HEAR Pro, the first collaboration with Kylian Mbappé that sets new standards in sound quality and style. The Limited-Edition Bluetooth Speakers with only 50,000 pieces worldwide is the perfect synchronization between German engineering and design aesthetics. With its sleek cylindrical shape, premium fabric, bold colours, and complemented by an adjustable shoulder strap, it comes in a choice of three exclusive shades; Neon, Black and Denim. We. HEAR pro has a rich sound quality with 100 watts of pure audio power and a battery life of up to 24 hours in one charge. With fast-charging-technology, this speaker can be recharged in just 2 hours with compatible USB-C PD adapters. Loewe’s true wireless multi-pairing functionality allows you to sync up to 14 speakers simultaneously, creating an expansive soundstage for any occasion. Designed for eco-conscious efficiency, it also doubles as a power bank so you can charge your phone or other devices conveniently and on the go. Also, the water and dust resistant construction can handle rain, snow, dust and extreme temperatures, the perfect music companion for your everyday life.
LOEWE. is now available at Boonlapo Boutique, 3rd Floor, Siam Paragon (North Wing). Open daily from 11.00 – 20.00 hrs. and online via www.boonlapo.com.
