Embracing a global presence over 25 years with office locations across Dubai, Hong Kong, Sao Paulo, and Denmark, LW Design Group stands as a distinguished leader in interior and architectural design. The firm’s triumph lies in its harmonious collaboration among architects, designers, and clients, crafting projects that seamlessly intertwine functionality and creativity. Petrie PR is delighted to be appointed as the PR Agency for LW Design Group, entrusted with the responsibility of driving the PR strategy and integrated media activation in the Asia markets.
With a specialization in hospitality, ultra luxury residential, and F&B outlets, LW has earned recognition for a portfolio of award-winning projects that have significantly influenced the hospitality sector. From renowned landmarks like Raffles Shenzhen and The Dubai EDITION to highly anticipated developments such as the esteemed Waldorf Astoria Kuala Lumpur, the luxurious Ritz-Carlton in the Red Sea, Verdala Hotel in Malta, JW Marriott and Ritz-Carlton in Kenya and W Hotels Riyadh, LW consistently sets new standards in luxury and innovation. Furthermore, projects like the dynamic Andaliman, Tapasake and StreetXO and The Garden Pool Bar at One Za’abeel exemplify LW’s dedication to crafting exceptional guest experiences that redefine the concept of luxury.
Led by Founder & CEO Jesper Godsk, Managing Partners Pooja Shah-Mulani and Andrew Harms who specialize in creative and operational strategy respectively, LW continues to broaden its creative horizons while optimizing operational efficiency. The firm’s enduring dedication to excellence is upheld by a team of skilled professionals, including Debra Parkington who leads the Hong Kong office, all instrumental in shaping the trajectory of design innovation.
LW celebrated its 25-year milestone in 2024 with a commitment to continue to push creative boundaries, establishing fresh design benchmarks, and in its delivery of unparalleled experiences. With forward-thinking leadership at the helm, LW remains at the forefront of shaping the future of design through a resolute focus on expertise, innovation, and a legacy of design distinction.
