A new vibe washed over Phuket as “Sip into the Sunset" made its debut—an exclusive event brought to life by Bumbu Rum, a premium Caribbean spirit, and The Deacon, a refined Scotch whisky from Pernod Ricard (Thailand). The two brands teamed up to deliver an unforgettable evening, offering a thoughtfully curated selection of food and bespoke cocktails, crafted exclusively for the event, all set against the stunning backdrop of sunset at The Society, Phuket’s newest and most stylish social space.
As part of a four-city tour launched by Pernod Ricard (Thailand) following its successful debut in Bangkok last year, “Sip into the Sunset" now brought its signature charm to Phuket, with Hua Hin and Pattaya up next. Designed to promote both Bumbu Rum and The Deacon, the event is a celebration of refined taste, relaxed sophistication, and exceptional mixology.
The highlight of the evening? A sunset cocktail experience led by renowned mixologist Wynn Phongsathorn Chaokitiwut of Shhh. Phuket—Phuket’s cool hidden gem for cocktail connoisseurs and art lovers. Guests were treated to signature drinks made exclusively for the event, each a sensory journey designed to complement the golden hues of dusk.
Guests also savored gourmet dishes, including a live cooking performance at the Live Station, where chefs from Spanish restaurant VAMOS prepared traditional paella. Live music from talented vocalists and a soulful saxophonist elevated the experience, setting the perfect tone for an unforgettable tropical evening.
Spotlight on the Spirits
Bumbu Rum stands out for its unique, velvety character—crafted from high-quality rum infused with natural spices like vanilla and caramel. The lineup available in Thailand includes:
- Bumbu Original: Exquisite All Natural
A globally acclaimed rum from Barbados, made with premium Caribbean sugarcane and aged for up to 15 years in oak barrels. Its smooth, easy-drinking profile boasts rich notes of vanilla, caramel, banana, and subtle oak—perfect for sipping neat or in cocktails.
- Bumbu XO: An Authentic Caribbean Legend
A refined rum from Panama, crafted from select South American sugarcane, aged initially in bourbon barrels and finished in sherry casks for 18 years. The result is a complex bouquet of toffee, orange zest, and coffee, with a bold oaky finish. Bumbu XO is unaltered by artificial flavors, colors, or additives—a pure expression of traditional rum-making excellence.
The Deacon, on the other hand, is a premium Scotch whisky that masterfully blends two legendary Scottish regions: smoky, peated Islay malts with the fruity, floral complexity of Speyside whiskies. The result is a whisky with bold smoky aromas upfront, followed by a soft, sweet palate and a smooth, lingering finish—an elegant balance of power and finesse.
Whether enjoyed neat, over ice, or as the base of a sophisticated cocktail, The Deacon suits any occasion. It also impresses with its distinctive packaging—a copper-accented bottle inspired by traditional whisky copper pot stills, paired with an eye-catching illustrated label which looks like nothing else on the shelf or back-bar. This is a whisky that stands out in both appearance and taste.
The Phuket edition of “Sip into the Sunset" concluded on a high note, leaving guests with lasting impressions of exceptional flavors, ambiance, and artistry.
For those who wish to continue the experience at home, Bumbu Rum and The Deacon are now available at Villa Market branches nationwide.
